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SERVICES · GEO & AI SEARCH

Get mentioned, cited and recommended by AI.

Generative Engine Optimization (GEO) is the work of making a business visible in answers generated by AI systems such as ChatGPT, Claude, Gemini, Grok and Perplexity. EntityRise measures where you stand today - in model memory and in live AI search - then strengthens how those systems discover, understand, cite and recommend you.

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Measurement first, always

Every GEO engagement starts from your audit's baseline: which buyer questions you appear in, which competitors are recommended instead, which sources support them, and whether the gap sits in model memory, live search, your website's readiness or your external evidence. Work that isn't aimed at a measured gap is work wasted - so we never start without the baseline.

What GEO covers at EntityRise

  • Entity clarity: a one-sentence machine-extractable statement of what you are, for whom, in which category - applied consistently across your site and profiles.
  • Category and positioning language aligned with how buyers actually ask, across all six journey stages from problem discovery to brand validation.
  • Citation strategy: identifying the sources AI systems lean on in your category and building your legitimate presence in them.
  • Answer-first page structure that generative and answer engines can extract - the overlap between GEO and AEO.
  • Remeasurement: the same questions, the same providers, before and after - so movement is visible and attributable.

Legitimate optimization only. No prompt manipulation, no fake reviews, no private link networks, no invented community accounts. We strengthen real evidence - we don't fabricate it.

GEO or AEO - which do you need?

GEO targets AI-generated answers; AEO (Answer Engine Optimization) targets direct answer extraction. In practice they share most implementation work, and every EntityRise program covers both. Our GEO vs AEO guide explains the differences in depth.

Frequently asked questions

Is GEO different from SEO?

They overlap heavily but aim at different outcomes. SEO earns ranked positions in search results; GEO earns inclusion in generated answers. Strong SEO helps GEO - crawlable, authoritative sites feed AI systems - but GEO adds entity clarity, buyer-question coverage and citation evidence that classic SEO ignores.

How long before AI answers change?

Live AI search can reflect website and evidence changes within weeks, because systems search the current web. Model memory moves slower - it updates with model training cycles. That's why we measure both separately and set expectations from your baseline, not from promises.

Can you guarantee that ChatGPT recommends us?

No - and no honest provider can. AI systems change and we don't control them. What we guarantee is the work, transparent measurement before and after, and recommendations backed by evidence. That's the standard we print in every report.

NEXT STEPS

Measure your baseline or explore the related work.

See where you stand across five AI systems - Run your AI Visibility Audit, $19PricingMethodologyGEO vs AEO guideWhat is AI visibility?Content StrategyAuthority & Digital PR