AI is becoming the new front door to your business. See whether your brand appears. Run an AI Visibility Audit →

Blog

Guides on AI visibility

Practical research on how AI systems discover, describe, cite and recommend B2B software companies.

AI Visibility

5 min read

Schema markup for AI visibility: what actually gets read

The schema types AI systems actually use - Organization, Service, FAQPage, Article - what each does, what schema cannot do, and the mistakes that void it.

Read article

AI Visibility

5 min read

The six types of buyer questions AI answers about your category

AI assistants answer six types of buyer questions, from problem discovery to brand validation. What each looks like and what to publish for it.

Read article

AI Visibility

6 min read

How to check if ChatGPT recommends your business (a 10-minute test)

A 10-minute manual test: which questions to ask, how to run them across AI assistants, and how to read the results before you spend anything on fixes.

Read article

Guide

5 min read

Write a category sentence machines can classify (with examples)

The one line that decides whether AI models can classify and recommend your company: the formula, good and bad examples, and where to deploy it.

Read article

Guide

5 min read

Model memory vs live AI search: why you appear in one and not the other

AI assistants answer from two systems: model memory and live AI search. Why you appear in one and not the other - and the different fix each needs.

Read article

Guide

5 min read

Reporting AI visibility to your board: metrics that mean something

Four AI visibility metrics that survive board scrutiny - recommendation rate, description accuracy, citations, before/after delta - and what to refuse.

Read article

Guide

5 min read

AI citations explained: how assistants choose their sources

What AI citations are, how assistants choose which sources to cite, why cited is not the same as ranked, and how to become citable.

Read article

Guide

5 min read

AI visibility vs SEO: what transfers and what doesn't

AI visibility and SEO overlap on foundations and diverge everywhere else. What transfers from SEO and why ranking #1 doesn't mean AI recommends you.

Read article

Guide

5 min read

How AI reads your website: llms.txt, schema and entity clarity

What AI actually sees on your website - rendering, schema, llms.txt, crawler access - and the failures that quietly make companies invisible to AI.

Read article

Guide

8 min read

AI visibility for B2B companies: the complete guide

What AI visibility means for B2B companies, why buying decisions now start inside AI answers, and the five levers that decide whether AI systems recommend you or your competitors.

Read article