A product page that answers nothing
Photos and a price, with no dimensions, material or return terms. Nothing justifies a recommendation.
AI referral traffic to US retail sites grew 393% year over year in the first quarter of 2026, and marketplaces are now the category with the highest volume of AI referral visits (Similarweb, Q1 2026). A buyer no longer scrolls ten product tabs. They get a short list and ask follow-up questions.
The data
growth in AI referral traffic to US retail sites year over year, Q1 2026
Similarweb, 2026Questions
Gaps
Photos and a price, with no dimensions, material or return terms. Nothing justifies a recommendation.
Description, variants and reviews loaded by JavaScript. The AI crawler sees an empty page and cites nothing.
Without correct markup, price, availability and ratings enter neither the answer nor the rich results.
A model weighs independent sources. A review carousel on your own page does not replace a checkable profile.
Common questions
Yes. We work on what the crawler sees, not on the admin panel. The most common fixes are structured data, content in server-rendered HTML and use-case pages for purchase questions.
We do not measure SKUs, we measure buyer questions: the categories, use cases and comparisons that lead to a purchase. We agree the set with you before anything runs.
The same work on product data, availability and reviews strengthens the feed and the search results. We do not run paid campaigns.
Strategic priorities: what is weak, what the gap against alternatives is, which condition has to improve, why it matters and how strongly the evidence supports it. It is not a task list of the add-this-tag, get-that-many-links kind, because implementation depends on your market and your resources. A ready implementation plan with human verification is the $499 Expert Audit, and our team doing the work is an Implementation Sprint.
A free checker generates prompts automatically and returns a number on a dashboard. You do not know what it asked, you cannot repeat it and you have nothing to hand to anyone. With us you approve the question set yourself and flag up to fifteen as the most important, the set is sealed with a hash, and the result is a report with the measurement, the benchmark and the priorities.
The $49 audit runs the full research, measures visibility across five providers and says which condition has to improve. Expert Audit adds human verification of every finding, written expert commentary in the report and an ordered implementation plan on your side: what, where and in which order.
The $49 audit runs 20 confirmed buying questions across five AI providers and records 100 observations, so you see the categories where a marketplace takes the sale before the buyer ever opens your shop.
Next steps